Khpal Bazaar is a B2B retail e-commerce platform revolutionizing the supply chain for small retailers in Khyber Pakhtunkhwa (KPK), Pakistan. As the first of its kind in the region, Khpal Bazaar bridges the gap between rural retailers and distributors, offering competitive pricing, reliable delivery, and easy access to inventory through a technology-driven approach.
With a customer base of 600 active retailers, the platform processes 40–50 orders daily, achieving average daily sales of ₨ 450,000. Khpal Bazaar’s business model addresses the unique challenges faced by retailers in rural areas, such as limited product availability, lack of price transparency, and inefficient supply chains. By understanding the local culture and market dynamics, the startup has positioned itself as a trusted partner for small businesses.
Since its inception, Khpal Bazaar has achieved significant milestones, including total sales of ₨ 124 million in 2024 with a 3.5% profit margin. Incubated in NIC Peshawar’s 5th cohort, the startup is backed by a skilled team with expertise in supply chain management, technology, sales, and marketing. Khpal Bazaar aims to scale its operations, further empowering retailers, and driving economic growth in underserved areas of KPK.
